Everything I Have Comes From Two Boring Decisions.

Almost everything you have today — your health, your money, your business, the shape of your marriage and life — traces back to a surprisingly small number of decisions. Two or three, often. The rest was downstream. Most people never do that trace. They can’t tell you which of their thousand moves actually mattered and … Read more

The Boring Stuff I Do During Downtimes Are What Makes Things Work

When the business hit its usual seasonal trough, the people who’d acquired it lost their nerve. I didn’t. Not because I’m calm by temperament. Going through quieter sales / rougher times…is still rough on my soul lol. But it’s precisely because I’d seen this exact dip before, every year, and I knew what it was. … Read more

The First Lie Is Always to Yourself

(Previously called “When Love Dies Before The Body Does” I wanted to blame something external. A child abuse and in the end, the kid (Megan) passed away…and the details that came up in the papers…the kind that lodges in you and won’t leave. I’m not going to retell it. The details aren’t the point, and … Read more

Convincing Is Not Correct

(Previously titled: If You Don’t Kill This Voice, It WILL Kill Your Calling and Fire) The most dangerous voice in your head isn’t wrong about your work. It’s wrong about you — and you keep believing it. There’s a voice in your head. You know which one. It doesn’t shout. It waits until you’re tired, … Read more

How I Know When Thinking Is Done (and it’s time to act)

(Previously called “Centipede’s Dilemma) Thinking is my edge. So I had to learn exactly when to stop. There’s an old parable about a centipede who walks perfectly well — until a frog asks her which leg she moves first. She stops to think about it, and never walks again. She analyses herself into paralysis. Most … Read more